Geraldine Rosa Henderson

Discipline

Gestion et management (2)

Type de document

Co-auteur

Abhijit Roy

Chris Pullig

Rene Dentiste Mueller

James M. Mandiberg

Eva Kipnis

Nakeisha S. Ferguson

Catherine Demangeot

Amanda J. Broderick

Miguel Angel Zúñiga

Miguel Zuñiga

Natalie Ross Adkins

Guillaume D. Johnson

Guillaume Johnson

Natalie Ross Adkins

Date

Source

HAL-SHS : droit et gestion (2)

Mot-clé

administration (2) papier (2) marketing (2) économie des affaires (2) comptabilité (2) Marketing (2) Accounting (2) Employees (2) Toleration (2) State, The (2) Political science (2) Paper (2) Marketplaces (2) Marketing (2) Managerial economics (2) Management (2) Industrial management (2) Administrative law (2) Administration of estates (2) Administration (2) Accounting (2) Administration (2) tolérance (2) monde (1) société (humaine) (1) comportement (1) recherche (1) assimilation (1) besoin (1) modèle (1)

Documents écrit par Geraldine Rosa Henderson (2) | parle de Geraldine Rosa Henderson (0)

Branding beyond prejudice: Navigating multicultural marketplaces for consumer well-being

Eva Kipnis et al. (2013)

No harm done? Culture-based branding and its impact on consumer vulnerability: A research agenda

Guillaume D. Johnson et al.