Variables estratégicas determinantes de las intenciones de comportamiento en espacios protegidos de Cozumel
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2021
- handle: 10670/1.h6ev34
- 1405-8421
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http://www.redalyc.org/revista.oa
Economía, Sociedad y Territorio
Sujets proches
Reserves (Protected areas) Human action Human beings--Behavior Behavior, Human Action, Human Ethology Resultants Espacios protegidos Zonas protegidas Comportamiento Comportamiento humano Conducta humanaCiter ce document
María de Jesús Moo Canul et al., « Variables estratégicas determinantes de las intenciones de comportamiento en espacios protegidos de Cozumel », Economía, Sociedad y Territorio, ID : 10670/1.h6ev34
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Résumé
"The image and its background are relevant in tourist destinations. This paper analyzes the influence of image and motivation on satisfaction and behavioral intentions in Cozumel, a tourist site with protected natural spaces. The research was quantitative, transversal, and not probabilistic; as analysis technique, the modeling of structural equations was used. The findings indicated that the motivation to rest and the image of the destination influence satisfaction and, through it, behavioral intentions are encouraged. It is suggested publicizing emotions and feelings generated by the visit to the protected areas of the island."