Fiche du document
- handle: 10670/1.yx1kir
- hal: hal-03391876
- doi: 10.1257/aer.20161345
- SCIENCESPO: 2441/mlkvtnbqe9pg8nsvf612mcnbs
Ce document est lié à :
info:eu-repo/semantics/altIdentifier/doi/10.1257/aer.20161345
Ce document est lié à :
info:eu-repo/semantics/altIdentifier/hdl/2441/mlkvtnbqe9pg8nsvf612mcnbs
info:eu-repo/semantics/OpenAccess
Mots-clés
F - International Economics/F.F1 - Trade/F.F1.F13 - Trade Policy • International Trade Organizations F - International Economics/F.F2 - International Factor Movements and International Business/F.F2.F23 - Multinational Firms • International Business L - Industrial Organization/L.L2 - Firm Objectives, Organization, and Behavior/L.L2.L21 - Business Objectives of the Firm L - Industrial Organization/L.L6 - Industry Studies: Manufacturing/L.L6.L62 - Automobiles • Other Transportation Equipment • Related Parts and Equipment M - Business Administration and Business Economics • Marketing • Accounting • Personnel Economics/M.M3 - Marketing and Advertising/M.M3.M31 - MarketingSujets proches
Retail marketing Consumer goods--Marketing Retail trade--Marketing Domestic marketingCiter ce document
Keith Head et al., « Brands in motion: How frictions shape multinational production », Archive ouverte de Sciences Po (SPIRE), ID : 10.1257/aer.20161345
Métriques
Partage / Export
Résumé
Following the 2016 Leave vote in the referendum on UK membership in the EU and the election of Donald Trump, trade agreements have entered a period of great instability. To predict the impact of possible disruptions to existing arrangements requires counterfactual analysis that takes into account the complex set of factors influencing the production and marketing strategies of multinational corporations. We estimate a model of multinational decision-making in the car industry. This model predicts the production reallocation and consumer surplus consequences of changes in tariffs and non-tariff barriers induced by US-led protectionism, Brexit, transpacific, and transatlantic integration agreements.