How pronouns help attract online audiences

Abstract 0

This is a repost of an article published on the blog "Researching Digital Media" in February 2019. "Researching Digital Media" is managed by Professor Camilla Vásquez, a discourse analyst and sociolinguist from the University of South Florida (Department of World Languages). The author of the blog post is Katharina Lohmann, a B.A. student of English Studies at the University of Bonn, who has written an excellent term paper in the course "The Pragmatics of Digital Communication" (Dr. Stefani...