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Gary Biglaiser et al., « The Value of Incumbency When Platforms Face Heterogeneous Customers », Archive Ouverte d'INRAE, ID : 10.1257/mic.20180225
We study competition for the market in a dynamic model with network externalities, focusing on the efficiency of market outcomes. We propose a representation of the strategic advantages of incumbency and embed it in a dynamic framework with heterogeneous consumers. Then, we completely identify the conditions under which inefficient equilibria with several platforms emerge at equilibrium; explore the reasons why these inefficient equilibria arise; and compute the value of incumbency and analyze why static models generally exaggerate it.