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2014
- doi: 10.1109/CBI.2014.9
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info:eu-repo/semantics/altIdentifier/doi/10.1109/CBI.2014.9
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info:eu-repo/semantics/altIdentifier/urn/urn:nbn:ch:serval-BIB_FE3AA6717DFF4
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B. Fritscher et al., « Visualizing Business Model Evolution with the Business Model Canvas: Concept and Tool », Serveur académique Lausannois, ID : 10.1109/CBI.2014.9
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Résumé
The Business Model Canvas (BMC) assists in the design of companies' business models. As strategies evolve so too does the business model. Unfortunately, each BMC is a standalone representation. Thus, there is a need to be able to describe transformation from one version of a business model to the next as well as to visualize these operations. To address this issue, and to contribute to computer-assisted business model design, we propose a set of design principles for business model evolution. We also demonstrate a tool that can assist in the creation and navigation of business model versions in a visual and user-friendly way