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2006
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Electronic marketing Telephone marketing Federative Republic of Brazil Marketing por teléfono Telemarketing GIE Petites et moyennes entreprises Groupement d'intérêt économique PME Traversée Parcours Promenade Télémercatique Marketing par téléphone Marketing téléphonique Etats-Unis du Brésil République fédérative du BrésilCiter ce document
Isabel Georges, « Type d'entreprise et parcours professionnels dans le télémarketing au Brésil », Revue Tiers Monde, ID : 10.3406/tiers.2006.5677
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Résumé
Isabel Georges - Company type and career paths in telemarketing in Brazil. Using an examination of a particular field of work which reveals the current trends in the Brazilian employment market, this article focuses on elements that give structure to professional careers of operational staff in telemarketing, which appear to be in disarray. The employment terms and conditions are observed to be diversified and fragmented. This finding, in a more general background of globalization of production and trade, raises questions concerning the real weight of individual practices in professional careers and, more broadly, the loss of meaning of the concepts of work and employment.