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6 décembre 2018
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Lilian Froger, « The Illusion of an Endless Summer: Californian Design, Sun and Mirages », Critique d’art, ID : 10.4000/critiquedart.36760
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Installation photograph, Designed in California, SFMOMA, January 27–May 27, 2018, photo: Don Ross For the past few years, Apple has been adding Designed in California to all its packaging, in addition to the legal obligation of mentioning the site of production (namely, China). Why this specification? Firstly, to emphasise the place where the product was created and designed, rather than where the assembly lines are located, thus pushing the latter into the background. Secondly, to signify th...