Fiche du document
5 juillet 2024
- ISIDORE Id: 10670/1.52ea0c...
- halshs: halshs-03714970
info:eu-repo/semantics/OpenAccess
Mots-clés
Broadcasting rights Upstream and downstream competition Exclusivity L - Industrial Organization/L.L1 - Market Structure, Firm Strategy, and Market Performance/L.L1.L13 - Oligopoly and Other Imperfect Markets L - Industrial Organization/L.L4 - Antitrust Issues and Policies/L.L4.L42 - Vertical Restraints • Resale Price Maintenance • Quantity DiscountsSujets proches
Broadcasting industry broadcastingCiter ce document
David Martimort et al., « Why Is Exclusivity in Broadcasting Rights Prevalent and Why Does Simple Regulation Fail? », HAL SHS (Sciences de l’Homme et de la Société), ID : 10670/1.52ea0c...
Métriques
Partage / Export
Résumé
Pay-TV firms compete both downstream to attract viewers and upstream to acquire broadcasting rights. Because profits inherited from downstream competition satisfy a convexity property, allocating rights to the dominant firm maximizes the industry profit. Such an exclusive allocation of rights emerges as a robust equilibrium outcome but may fail to maximize welfare. We analyze whether a ban on resale and a ban on package bidding may improve welfare. These corrective policies have no impact on the final allocation but lead to profit redistribution along the value chain.
