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7 juin 2012
- handle: 10670/1.a3u0lq
- halshs: halshs-00726127
info:eu-repo/semantics/OpenAccess
Mots-clés
environmental norms Economics of Tourism tourism products' distribution sustainable tourism branding policies environmental norms. L - Industrial Organization/L.L8 - Industry Studies: Services/L.L8.L83 - Sports • Gambling • Restaurants • Recreation • Tourism L - Industrial Organization/L.L5 - Regulation and Industrial PolicySujets proches
Tourist traffic Tourism--Economic aspects Tourist trade Tourist industry Holiday industry Tourism industry Operators, Tour (Industry) Tourism operators (Industry) Tour operators (Industry) Visitor industry Travel industryCiter ce document
Malgorzata Ogonowska et al., « Sustainable Tourism and the emergence of new Environmental Norms », HAL-SHS : économie et finance, ID : 10670/1.a3u0lq
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Résumé
Since 1990s environmental protection and awareness became major issues. Consumers are more and more aware of environmental issues and conscious of existing pollution caused by mass tourism. Consequently a new segment of demand desiring sustainable tourism products have appeared, enhancing service providers to offer this type of products. This paper analyzes the evolution of service provider's offer adapting to demand preferences modification. Using a theoretical framework, it explains how environmental quality standards can become general norms in tourism industry. By analyzing a case of monopoly and duopoly, it considers different possible frameworks and strategic choices that may be implemented by the incumbent. Though, it explains the role of industry in the emergence of the new environmental norms.