The “placement” of territory in films. Statuses, modalities, and ways of presenting territories in films

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Auteur
Date

2019

Discipline
Type de document
Périmètre
Langue
Identifiant
Source

Communication & langages

Collection

Cairn.info

Organisation

Cairn

Licence

Cairn

Mots-clés En

insertion of advertising product placement Territory films film-making

Sujets proches En

Photographic film Films Feature films--History and criticism Movies Films Moving-pictures Cinema Films Film strips Slidefilms Films Film slides

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Delphine Le Nozach, « The “placement” of territory in films. Statuses, modalities, and ways of presenting territories in films », Communication & langages, ID : 10670/1.cb4fa4...

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This article studies the links between territory and filmmaking, using a semantic and communicative approach. Based on a corpus of films made in Lorraine (between 2005 and 2015) and interviews with professionals from the film industry, the author questions how territories are “placed” in films and establishes an original typology of these occurrences in film images. Through a parallel dialogue with both product placement and territorial branding strategies, the analysis reveals the diegetic singularities of the presentation of territories in films.

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