Big data and the future of knowledge production in marketing research: Ethics, digital traces, and abductive reasoning
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- handle: 10670/1.kggp45
- hal: hal-03289835
- doi: 10.1057/jma.2015.1
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info:eu-repo/semantics/altIdentifier/doi/10.1057/jma.2015.1
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Commonwealth, The Administration Argumentation Ratiocination Political thought Government Political theory Civil government Commonwealth, The Science, Political Administration Politics Marketing--Research Markets--Research Market research Administration Moral philosophy Science, Moral Morals Ethics, Primitive Philosophy, Moral Morality Deontology Ethology Administration Public administration--Law and legislation Law, Administrative Estates, Administration of Administration Large data sets Data sets, Large Moral ideas Religion and ethics Biography--Character Knowledge--Ethics moraleCiter ce document
Mathieu Alemany Oliver et al., « Big data and the future of knowledge production in marketing research: Ethics, digital traces, and abductive reasoning », HAL-SHS : sociologie, ID : 10.1057/jma.2015.1
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