ESTUDIO DE MERCADO SOBRE LA VENTA Y CONSUMO DE HORTALIZAS ORGÁNICAS EN CIUDAD DELICIAS, CHIHUAHUA

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2014

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Revista Mexicana de Agronegocios




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Manuel Soto Zapata et al., « ESTUDIO DE MERCADO SOBRE LA VENTA Y CONSUMO DE HORTALIZAS ORGÁNICAS EN CIUDAD DELICIAS, CHIHUAHUA », Revista Mexicana de Agronegocios, ID : 10670/1.l1d9ya


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"The area of organic products every day takes a bigger mature, it is an emergent market tbat needs to be regulated, which tums this scenario to a complicated adoption due to the lack of uniformity in its different areas such as cuitivation, production, transformation and the different processes involved in the value chain of each commercia1ized products, the existing legisiation demanda to the producers to obtain different certifications to fulfill each one ofthe norms that exist inthe different regulations innational and intemational markets. Nowadays, it has been established organic products markets in different parts of Mexico, which conform part of the expansion for production and commercialization of organic products, this contributes to the popuiation to expand their knowledge about this tapic, creating a consumerism culture and generating new post-materialist attitudes towards the environmental careo This work gives a real background of how is perceived the selling and consuming organic vegetables market, the knowledge of organic vegetables, the concepts and perceptions tbat popuiation has about this tapic, which is very important since it's useful to detect opportunity and holding areas, as to give necessary information to take decisions and to implement ornotto implement agrihusiness, same ones dedicated to commercia1ization of organic products in Delicias, Chihuahua."

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