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2017
- handle: 10670/1.otn9rh
- 1698-5117
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http://www.redalyc.org/revista.oa
Universia Business Review
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Administración y Contabilidad Corporate employee volunteering sponsored volunteerism corporate volunteeringSujets proches
Voluntary action Volunteerism Volunteering Volunteer workCiter ce document
Pablo Gómez Santos et al., « Strategies for corporate volunteer programs », Universia Business Review, ID : 10670/1.otn9rh
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Résumé
"The objective of this research is to study the strategies to implement Corporate Volunteer programs effectively based on the motivations that guide employees to participate in this type of programs. The lack of knowledge about the most effective policies and strategies may be behind the low participation quotas that companies have in their Corporate Volunteering Pro - grams. We carried out a qualitative empirical study in Spain to define a model that incorporates these policies and strategic axes, starting from the motivations and determinants of employee participation in Corporate Volunteer programs."