Social media monitoring rooms, digitization and public relations: A case study on Nestlé’s Digital Acceleration Team
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12 mai 2018
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- handle: 10670/1.w3j1ng
- hal: hal-01859486
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Halls Galleries (Rooms) Commonwealth, The Administration Natural science Sciences Science of science Industries--Public relations Business--Public relations PR (Public relations) Political thought Government Political theory Civil government Commonwealth, The Science, Political Administration Politics Administration Case Administration Public administration--Law and legislation Law, Administrative Estates, Administration of Administration User-generated mediaCiter ce document
Bruno Asdourian et al., « Social media monitoring rooms, digitization and public relations: A case study on Nestlé’s Digital Acceleration Team », HAL-SHS : sciences de l'information, de la communication et des bibliothèques, ID : 10670/1.w3j1ng
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