27 juin 2013
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info:eu-repo/semantics/altIdentifier/doi/10.1007/978-3-642-38862-0_34
http://creativecommons.org/licenses/by/ , info:eu-repo/semantics/OpenAccess
Ravi A. Rao et al., « Organizational Assimilation of Technology in a Sunrise Industry – A Story of Successes and Failures », HAL-SHS : sciences de l'information, de la communication et des bibliothèques, ID : 10.1007/978-3-642-38862-0_34
The study analyzes the contextual factors impacting technology assimilation in an environment that is characterized by macro-economic changes, rapid technological innovations, emerging industry practices and shifting organizational contexts. Stones’ strong structuration theory (SST), a refinement of Giddens’ structuration theory, is used as the theoretical lens for studying the technology assimilation process. SST is used to analyze the structuration process at the micro-level and its impact on the structures at the meso/macro-level. In addition, actor network theory (ANT) is used to analyze the role of heterogeneous actors in altering the structures as the actor network adapts to the technological innovations and changing contexts.