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2014
- handle: 10670/1.0j63r7
- hal: hal-01132487
- doi: 10.1002/cb.1478
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info:eu-repo/semantics/altIdentifier/doi/10.1002/cb.1478
info:eu-repo/semantics/OpenAccess
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Amina Béji-Bécheur et al., « The polysemic meanings of couscous consumption in France », HAL-SHS : droit et gestion, ID : 10.1002/cb.1478
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This article reflects on consumer representations of a typical southern Mediterranean dish thathas remained a centerpiece of cultural encounters ever since it was developed in North Africa:couscous. France – a country whose own cuisine is world-renowned, yet which regularlyranks couscous as one of its top three favorite national dishes, and which hosts the largestNorth African population in Europe – seemed a fertile site for an investigation of thepolysemic meanings attached to couscous, a nomad product embedded in socio-historicalinterrelationships on both shores of the Mediterranean. We found that consumers appropriateand adapt the product in ways that demonstrate some of the major features of Mediterraneanrelationships, with food as a vehicle for creative personal narratives. We emphasize thediversity of representations of couscous that help dissolve the usual northern/southernMediterranean binaries in order to achieve a complex understanding of Mediterraneanconsumer behaviors.