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- handle: 10670/1.bbz7ao
- hal: hal-01822306
- doi: 10.1016/j.jbusres.2009.09.015
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info:eu-repo/semantics/altIdentifier/doi/10.1016/j.jbusres.2009.09.015
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Commonwealth, The Administration Sales--Law and legislation Purchasing--Law and legislation Promotion of employees Employee promotions Job promotions Departmental promotions Political thought Government Political theory Civil government Commonwealth, The Science, Political Administration Politics Personality traits Personal identity Personology Personality theory Traits, Personality Administration Equity--Law and legislation Chancery Administration Public administration--Law and legislation Law, Administrative Estates, Administration of Administration Biography--Psychology Personality Biography--CharacterCiter ce document
Pierre Valette-Florence et al., « The impact of brand personality and sales promotions on brand equity », HAL-SHS : droit et gestion, ID : 10.1016/j.jbusres.2009.09.015
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